Artificial intelligence (AI) has the potential to revolutionize the field of marketing by allowing marketers to generate personalized and targeted messaging at scale. One AI system that has gained significant attention in the marketing world is “GPT-3”...
Product marketing is a critical component of any company’s success. Product marketing managers are responsible for overseeing product marketing initiatives and ensuring that they are executed effectively. With the advent of AI (artificial intelligence), product...
Unlocking the Potential of Diffusion of Innovations Theory for Product Management Success Product managers can apply the Diffusion of Innovations Theory as a framework to understand and predict how an innovative new product or technology is likely to be adopted by...
There is little chance to avoid competition in the marketplace. Companies confident in their abilities and willing to take risks can come out ahead. To have the edge over competitors and increase your company’s chances of success, it’s essential to...
