Part 2 of 4 Beyond Introduction: Guiding Product Growth through Anthropological Insights Of 4 Part Series: Product Life Cycle Mastery: Through An Anthropological Lens I. Introduction As a product anthropologist at Gray Global Consulting LLC, I’ve seen firsthand how...
4 Part Series: Product Life Cycle Mastery: Through An Anthropological Lens Part 1 of 4: Leveraging Product Anthropology in the Development Stage: A Holistic Approach to Prototype Design and Launch Strategy I. Introduction: Understanding the Interplay of Culture and...
Artificial intelligence (AI) has the potential to revolutionize the field of marketing by allowing marketers to generate personalized and targeted messaging at scale. One AI system that has gained significant attention in the marketing world is “GPT-3”...
Product marketing is a critical component of any company’s success. Product marketing managers are responsible for overseeing product marketing initiatives and ensuring that they are executed effectively. With the advent of AI (artificial intelligence), product...
Why Attend the AIPMM Certified Brand Manager CBM Course offered by Paula Gray, AIPMM Master Instructor and CEO Gray Global Consulting? First, What Will You Do as an AIPMM Certified Brand Manager? A brand manager oversees the development and execution of a brand’s...