Part 4: The Art of Graceful Exit: An Anthropological Perspective

Part 4: The Art of Graceful Exit: An Anthropological Perspective

Part 4 of 4: The Art of Graceful Exit: An Anthropological Perspective on Product Decline and Retirement Of 4 Part Series: Product LifeCycle Mastery: Through An Anthropological Lens In the previous 3 articles of this series, we’ve comprehensively explored the...
Part 3 of 4 Product Maturity: An Anthropologist’s Guide

Part 3 of 4 Product Maturity: An Anthropologist’s Guide

Part 3 Product Maturity: An Anthropologist’s Guide Of 4 Part Series: Product Life Cycle Mastery: Through An Anthropological Lens In the dynamic world of product development, understanding the life cycle of a product is vital.  This journey from introduction to...
Part 2 of 4 Beyond Introduction: Guiding Product Growth

Part 2 of 4 Beyond Introduction: Guiding Product Growth

Part 2 of 4 Beyond Introduction: Guiding Product Growth through Anthropological Insights Of 4 Part Series: Product Life Cycle Mastery: Through An Anthropological Lens I.  Introduction As a product anthropologist at Gray Global Consulting LLC, I’ve seen firsthand how...
Part 1 of 4: Leveraging Product Anthropology in Dev & Launch

Part 1 of 4: Leveraging Product Anthropology in Dev & Launch

4 Part Series: Product Life Cycle Mastery: Through An Anthropological Lens Part 1 of 4: Leveraging Product Anthropology in the Development Stage: A Holistic Approach to Prototype Design and Launch Strategy  I.  Introduction: Understanding the Interplay of Culture and...
4 Pt Series: Anthropological Insights in the Product Life Cycle

4 Pt Series: Anthropological Insights in the Product Life Cycle

4 Part Series Summary Often when I meet new people, they are unaware of the concept and ways in which a product anthropologist works with organizations and products. This article series will delve into the invaluable contributions of a consulting product...
Part 2: Cultural Influences on Dairy Packaging, Advertising…

Part 2: Cultural Influences on Dairy Packaging, Advertising…

Part 2: Cultural Influences on Dairy Packaging, Advertising, Product Management, and Innovation  In the second part of our exploration, we shift our lens to understand how culture impacts various facets of dairy consumption – packaging, advertising, product...