Part 2: Cultural Influences on Dairy Packaging, Advertising, Product Management, and Innovation In the second part of our exploration, we shift our lens to understand how culture impacts various facets of dairy consumption – packaging, advertising, product...
Part 1- Dairy products’ role within cultures and how culture affects dairy consumption patterns As a product anthropologist, I have had the unique opportunity to study the cultural significance of various products, including dairy products. Dairy products are a...
The Synergy of Anthropology and Products: A Journey with a Product Anthropologist As a professional with degrees in anthropology and psychology, I dedicated over 20 years of my career as co-founder of the Association of International Product Marketing and Management...